How Personal Security Technologies Like CyttaCARES and bSafe Are Shaping the Future

LAS VEGAS, NV / ACCESSWIRE / September 13, 2024

bSafe Group has partnered with Cytta Corp. (OTCQB:CYCA), a pioneer in advanced video and safety solutions, has partnered with to launch a groundbreaking suite of consumer-focused personal safety products.

As personal safety becomes an increasing priority for individuals and organizations alike, the demand for smart security solutions is skyrocketing. Companies like Cytta Corp. and bSafe Group AS are at the forefront of this technological revolution, offering cutting-edge platforms that protect people in real time, whether in schools, workplaces, or out in public. The global market for smart personal safety and security devices is growing rapidly, and the innovations these companies bring are set to revolutionize the industry.

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The Expanding Personal Safety Market

The smart personal safety and security device market generated $9.1 billion in revenue in 2021, and this figure is projected to soar to $33.5 billion by 2032, growing at a CAGR of 12.7% over the forecast period(Data Bridge Market Research). This tremendous growth reflects a broader trend: consumers are increasingly relying on wearable devices and mobile apps that provide real-time monitoring, alerts, and security.

These smart personal safety devices—which include wearable items like anklets, necklaces, and smartwatches—allow users to monitor their safety remotely, often via smartphone apps. Such devices account for 5% of the physical security market and are integrated with the Internet of Things (IoT), allowing for continuous tracking, emergency notifications, and health monitoring.

Cytta Corp. and bSafe are well-positioned in this fast-growing market, offering innovative solutions like CyttaCARES and bSafe’s personal safety app, which combine wearable technology with advanced communication platforms to offer comprehensive protection for individuals and organizations.

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bSafe: Enhancing Personal Security with Real-Time Protection

bSafe provides a comprehensive personal safety app that empowers individuals with features designed to respond quickly to potential threats or emergencies. Whether someone is walking alone at night, jogging in an unfamiliar area, or simply needing reassurance in public spaces, bSafe ensures that help is always close at hand. Its standout features include:

• SOS Button & Voice Activation: With a simple press of a button or a voice command, users can send an alert with live video streaming, GPS location, and audio to trusted contacts or emergency responders.
• Follow Me: This feature allows users to share their live location with selected contacts, who can monitor their journey and respond if something seems amiss.
• Live Video Streaming and Recording: In the event of an emergency, bSafe activates a live video stream, providing visual evidence to contacts or law enforcement in real time, ensuring faster and more informed responses.
• Fake Call Feature: Designed to help users discreetly exit uncomfortable situations, this feature simulates an incoming phone call, offering a way to de-escalate potential threats.

The bSafe Button, a discreet wearable, integrates seamlessly with the app, allowing users to send an SOS alert even if their phone is out of reach. Whether commuting home at night or engaging in daily activities, users feel more secure knowing they have immediate access to protection.

Real-World Example: Consider a runner out for a jog in the early morning. Using bSafe’s Follow Me feature, their spouse or friend can monitor their progress and receive live location updates. Should the runner feel threatened, they can activate the SOS Button, instantly alerting their contact with live video and GPS tracking, enabling a swift response if necessary.

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CyttaCARES: A Comprehensive Solution for Schools and Institutions

While bSafe focuses on individual protection, CyttaCARES offers safety solutions at the institutional level, particularly for schools, workplaces, and public venues. In light of rising incidents in schools and public areas, CyttaCARES provides real-time communication, SOS alerts, and live video streaming to ensure rapid responses during emergencies.

Key features of CyttaCARES include:

• SOS Alerts and Real-Time Location Tracking: In an emergency, CyttaCARES provides immediate alerts and real-time GPS location tracking, ensuring rapid coordination between school staff, administrators, and emergency responders.
• Two-Way Video Communication: CyttaCARES allows for secure two-way video communication, enabling administrators to assess situations and collaborate with law enforcement during crises.
• Incident Documentation: All video, audio, and location data are automatically recorded, providing valuable evidence for future investigations and helping to improve safety protocols.

Real-World Example: In the event of a school lockdown, CyttaCARES ensures that administrators can instantly alert law enforcement and share live video feeds, allowing first responders to assess the situation and act swiftly. This real-time coordination significantly reduces response times and provides crucial data to manage emergencies effectively.

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Why Personal Safety Solutions Are a Smart Investment Opportunity

The personal safety technology market is not only growing but also evolving, with consumers and institutions demanding better, faster, and more reliable solutions. Companies like Cytta and bSafe are at the forefront of this change, offering the kind of real-time, AI-powered security that consumers and organizations increasingly expect. For investors, this represents a massive opportunity.

1. Market Growth: With the market for smart personal safety and security devices projected to reach $33.5 billion by 2032, this sector offers substantial room for growth. Investors who get in early are likely to see significant returns as adoption increases.
2. Consumer Demand: The rapid growth of wearable and smart security technology is being driven by consumers who prioritize safety. More individuals are seeking out personal safety devices and apps like bSafe, which offer reliable, real-time protection.
3. Institutional Focus: CyttaCARES is about to roll out to schools across the U.S., offering an innovative solution to one of today’s most pressing safety concerns: school security. With increased incidents in public spaces, businesses, and educational institutions, there is a growing need for comprehensive safety solutions.
4. Technological Innovation: Both bSafe and CyttaCARES leverage AI, live video streaming, and real-time data sharing, positioning these companies at the cutting edge of personal safety technology. Investors will benefit from the unique synergies these platforms offer, tapping into the growing demand for IoT-connected wearable safety devices.

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Examples of How Cytta and bSafe are Protecting Users:

• A solo traveler can use the Follow Me feature in bSafe to share their live location with family members, ensuring they are always connected and safe. If something feels off, the user can activate the Fake Call feature or trigger an SOS alert.
• A school administrator managing a lockdown can rely on CyttaCARES to communicate directly with law enforcement, using live video feeds and real-time location data to guide responders through the building.
• Parents can equip their children with the bSafe Button, providing an added layer of security as they travel to and from school. With one press, their child can alert them instantly if they feel unsafe.

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Conclusion: A Safer Future with Personal Security Technology

As the personal safety and security device market continues to expand, companies like Cytta Corp. and bSafe Group AS are leading the charge with real-time solutions that enhance both individual and community safety. With smart personal safety devices projected to generate $33.5 billion by 2032, this industry represents a golden opportunity for investors and innovators alike.

By combining wearable safety technology, AI-driven communication, and real-time monitoring, Cytta and bSafe are positioning themselves as leaders in a fast-growing market. Whether through individual safety apps or institutional safety platforms, these companies are creating a future where security is always within reach.

For more information, visit www.cyttacorp.com.